Digital Twins are getting a significant amount of attention within the AECOO industry. Is this just a passing trend or a new industry buzzword? This event will dive into the business case for Digital Twins, and explore real-world case studies of how leading organizations are adopting and capitalizing on this technology. How do Digital Twins add value for the players in the AECOO industry and how can Canadian firms get their unfair share of the Digital Twin market? The panel discussion will revolve around the added value for each member of the team, the return on investment and the future of their Digital Twin strategy.
Digital Twins are getting a significant amount of attention within the AECOO industry. Is this just a passing trend or a new industry buzzword? This event will dive into the business case for Digital Twins, and explore real-world case studies of how leading organizations are adopting and capitalizing on this technology. How do Digital Twins add value for the players in the AECOO industry and how can Canadian firms get their unfair share of the Digital Twin market? The panel discussion will revolve around the added value for each member of the team, the return on investment and the future of their Digital Twin strategy.
Mark is a steadfast believer in the power of collaborative design, with a professional and academic focus on parametric design, software development, and the construction and fabrication of complex projects. In practice, he uses computer algorithms to generate design solutions that engage users and stakeholders, respond to people and place.
Mark works across HOK's global offices designing generative algorithms using software platforms that interface with most AEC and PLM software platforms. His solutions cross disciplinary boundaries and go beyond design theory considering the pragmatic aspects of design process – Mark designs and creates custom digital technologies to solve real-world design challenges.
